Complete Branding Services
Your brand is NOT your logo.
Your brand is your reputation. It encompasses everything people experience when they come into contact with you, from the way you or your staff interacts with customers, to the formatting of your company's email and other communications, the appearance of your retail space (if you have one) — and even how clean and well-maintained your company vehicle is when people see it on the road. Your brand is visually represented by critical elements such as a unique and recognizable logo, and the appearance of your website and social media content.
Strong brand management can:
- promote referrals and increase sales
- provide motivation and direction to your staff
- build customer loyalty
- ... and more.
Do you want to make it easier than ever to deliver consistent, effective messaging campaigns that reflect your brand's mission and personality? Our Business Branding Package taps into more than 20 years of branding experience with companies ranging from startups to well-established, multi-million dollar media organizations. We're going to share what we know with you to make your brand stronger than ever.
This incredibly valuable package will help you:
- easily understand the basics of branding — why it matters, what components go into your brand and how to ensure you deliver consistent branded messages to build loyalty and trust;
- be able to easily, clearly and confidently share your brand strategy with your employees and customers so they have a better understanding of your mission statement and position in the market; and
- identify areas where you need to strengthen or improve your brand to provide more consistency and meet customer expectations.
Contact us today to get started. Or keep reading to see what's in this package!
Our Business Branding Package includes:
Branding 101
Your Resource Kit
Client Workbook
Why Branding Matters gives you a crash course in the basics: what goes into a brand story, the difference between a brand purpose and promise and how to define your brand personality so you stand out with consistent visual messaging and communication.
You'll also learn how to integrate a strong logo, brand colors and typography to build a rock-solid brand to build and retain customer loyalty. Finally, you'll learn the four key qualities a strong tagline should have — and how it differs from marketing slogans.
This PDF book is a must-have for business owners and your marketing and design team.
Client Workbook
Your Resource Kit
Client Workbook
Our Client Brand Development Workbook enables you to record information about your brand story and purpose, the ideal client you would like to attract (and what problems they might have that you can solve) and how your logo, fonts and colors reinforce your brand.
This interactive PDF workbook servies a dual purpose: We use the information you provide to create a resource kit for you to use with all of your marketing and communication products. Additionally, the process may help you better understand your brand strategy and spot areas that might need improvement.
Your Resource Kit
Your Resource Kit
Your Resource Kit
The Brand Identity Manual is a customized brand tool kit we build especially for your business, using the information you provide in your workbook.
This PDF document is a must-have for anyone who produces material for your company and contains your brand story and tagline, instructions for how, where and when to use your logo, and exact font and color specifications.
You'll also get a folder of ready-to-use logos* for print and digital in every format and variant you need.
*We require a vector format logo for us to create a full logo package. Don't have one? No problem, we can create one for you.